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GCSE Business Studies


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What is an entrepreneur?

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Answer:

Someone who starts and runs a business taking on financial risks

What are the four factors of production?

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Answer:

Land and Labor and Capital and Enterprise

What is a business plan?

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Answer:

A document outlining business objectives and how they will be achieved

What is market research?

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Answer:

The process of gathering information about customers and competitors

What is primary research?

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Answer:

Research conducted first-hand by the business itself

What is secondary research?

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Answer:

Research using data that already exists from other sources

What is quantitative research?

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Answer:

Research that produces numerical data and statistics

What is qualitative research?

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Answer:

Research that produces detailed opinions and feelings

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What is a target market?

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Answer:

The specific group of customers a business aims to serve

What is market segmentation?

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Answer:

Dividing the market into groups of similar customers

Name four ways to segment a market

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Answer:

Age and Gender and Income and Location

What is a sole trader?

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Answer:

A business owned and operated by one person

What is a partnership?

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Answer:

A business owned by two or more people who share profits and losses

What is a private limited company?

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Answer:

A company owned by shareholders with limited liability

What is a public limited company?

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Answer:

A company whose shares can be bought and sold on the stock exchange

What is limited liability?

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Answer:

Protection for owners so they only risk the money they invested

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What is unlimited liability?

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Answer:

When business owners are personally responsible for all business debts

What are the advantages of being a sole trader?

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Answer:

Easy to set up and complete control and keep all profits

What are the disadvantages of being a sole trader?

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Answer:

Unlimited liability and limited capital and long working hours

What is a franchise?

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Answer:

A business model where someone pays to use another company's brand and methods

What is the franchisor?

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Answer:

The company that grants the franchise rights

What is the franchisee?

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Answer:

The person who buys the franchise rights

What are the advantages of franchising?

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Answer:

Proven business model and training provided and brand recognition

What are business objectives?

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Answer:

The goals that a business wants to achieve

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What is profit maximization?

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Answer:

Aiming to make the highest possible profit

What is survival?

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Answer:

A business objective focused on staying operational

What is market share?

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Answer:

The percentage of total market sales that a business has

What is growth?

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Answer:

Increasing the size or scale of the business

What is social responsibility?

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Answer:

A business's duty to consider its impact on society and environment

What is a stakeholder?

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Answer:

Anyone with an interest in or affected by a business

Name five types of stakeholders

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Answer:

Shareholders and Employees and Customers and Suppliers and Local community

What is added value?

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Answer:

The difference between the cost of materials and the selling price

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How can businesses add value?

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Answer:

Improving quality and branding and customer service and convenience

What are the four functions of management?

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Answer:

Planning and Organizing and Leading and Controlling

What is autocratic leadership?

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Answer:

A leadership style where the leader makes all decisions

What is democratic leadership?

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Answer:

A leadership style involving employees in decision-making

What is laissez-faire leadership?

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Answer:

A leadership style where employees have complete freedom

What is motivation?

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Answer:

The drive to work hard and achieve goals

What is Maslow's hierarchy of needs?

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Answer:

Theory showing five levels of human needs from basic to self-actualization

What are Herzberg's hygiene factors?

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Answer:

Basic factors that prevent dissatisfaction but don't motivate

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What are Herzberg's motivators?

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Answer:

Factors that actually motivate employees like recognition and achievement

Name four financial motivators

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Answer:

Pay rise and Bonus and Commission and Profit sharing

Name four non-financial motivators

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Answer:

Recognition and Job rotation and Training and Flexible working

What is recruitment?

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Answer:

The process of finding and attracting suitable job candidates

What is selection?

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Answer:

The process of choosing the best candidate from those recruited

What is internal recruitment?

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Answer:

Filling vacancies with existing employees

What is external recruitment?

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Answer:

Filling vacancies with people from outside the organization

What is a job description?

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Answer:

Document outlining the main duties and responsibilities of a job

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What is a person specification?

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Answer:

Document outlining the skills and qualities needed for a job

What is training?

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Answer:

The process of teaching employees new skills

What is on-the-job training?

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Answer:

Training that takes place at the workplace while working

What is off-the-job training?

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Answer:

Training that takes place away from the normal workplace

What are the benefits of training?

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Answer:

Increased productivity and employee motivation and reduced accidents

What is marketing?

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Answer:

The process of identifying and satisfying customer needs profitably

What are the four Ps of the marketing mix?

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Answer:

Product and Price and Place and Promotion

What is product differentiation?

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Answer:

Making a product different from competitors' products

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What is a product life cycle?

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Answer:

The stages a product goes through from launch to withdrawal

Name the five stages of the product life cycle

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Answer:

Development and Introduction and Growth and Maturity and Decline

What is a brand?

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Answer:

A name or symbol that identifies a product or company

What are the benefits of branding?

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Answer:

Customer loyalty and premium pricing and easier product launches

What is price skimming?

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Answer:

Setting a high price initially then lowering it over time

What is penetration pricing?

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Answer:

Setting a low price to gain market share quickly

What is competitive pricing?

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Answer:

Setting prices based on competitors' prices

What is cost-plus pricing?

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Answer:

Adding a fixed percentage profit to the cost of production

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What are the factors affecting pricing?

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Answer:

Costs and Competition and Demand and Product life cycle stage

What is promotion?

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Answer:

Communication used to inform and persuade customers to buy

Name four methods of promotion

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Answer:

Advertising and Sales promotion and Public relations and Personal selling

What is advertising?

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Answer:

Paid communication through media to promote products

What is sales promotion?

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Answer:

Short-term incentives to encourage purchase

What is public relations?

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Answer:

Managing the company's image and reputation

What is direct marketing?

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Answer:

Communicating directly with individual customers

What is place in marketing?

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Answer:

How and where products are made available to customers

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What is a distribution channel?

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Answer:

The route a product takes from producer to consumer

What is direct selling?

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Answer:

Selling products straight from producer to consumer

What is indirect selling?

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Answer:

Selling products through intermediaries like retailers

What is e-commerce?

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Answer:

Buying and selling products online

What are the advantages of online selling?

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Answer:

Lower costs and wider market reach and 24/7 availability

What is cash flow?

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Answer:

The movement of money into and out of a business

What is a cash flow forecast?

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Answer:

Prediction of future cash receipts and payments

Why is cash flow important?

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Answer:

Businesses need cash to pay suppliers and wages and expenses

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What causes cash flow problems?

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Answer:

Late payment by customers and seasonal demand and over-expansion

How can businesses improve cash flow?

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Answer:

Offer discounts for early payment and factor debts and lease rather than buy

What is revenue?

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Answer:

The total income received from sales

What is the revenue formula?

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Answer:

Revenue = Price ร— Quantity sold

What are fixed costs?

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Answer:

Costs that don't change with output level

What are variable costs?

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Answer:

Costs that change directly with output level

What are total costs?

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Answer:

Fixed costs plus variable costs

What is profit?

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Answer:

Revenue minus total costs

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What is gross profit?

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Answer:

Revenue minus cost of goods sold

What is net profit?

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Answer:

Gross profit minus expenses

What is break-even point?

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Answer:

The level of sales where total revenue equals total costs

What is margin of safety?

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Answer:

The difference between actual sales and break-even sales

What is the break-even formula?

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Answer:

Break-even = Fixed costs รท (Selling price per unit - Variable cost per unit)

What are sources of finance?

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Answer:

Where businesses can obtain money for operations and investment

Name four internal sources of finance

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Answer:

Personal savings and Retained profit and Sale of assets and Working capital

Name four external sources of finance

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Answer:

Bank loans and Mortgages and Venture capital and Crowdfunding

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What is a bank loan?

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Answer:

Borrowing a fixed amount repaid with interest over time

What is an overdraft?

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Answer:

Short-term borrowing allowing negative bank balance

What is trade credit?

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Answer:

Delaying payment to suppliers for goods received

What is factoring?

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Answer:

Selling debts to a factor for immediate cash

What is venture capital?

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Answer:

Investment in new businesses in exchange for shares

What is crowdfunding?

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Answer:

Raising small amounts from many people online

What influences choice of finance?

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Answer:

Amount needed and Time period and Cost and Control

What is production?

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Answer:

The process of turning inputs into outputs

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What is job production?

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Answer:

Making individual products to customer specifications

What is batch production?

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Answer:

Making groups of identical products

What is flow production?

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Answer:

Continuous production of identical products

What are the benefits of flow production?

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Answer:

Lower unit costs and consistent quality and high output

What is quality control?

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Answer:

Checking products meet standards after they are made

What is quality assurance?

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Answer:

Building quality into the production process from the start

What is Total Quality Management?

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Answer:

Approach where everyone is responsible for quality improvement

Remember: Use all available resources to study. Flearn alone cannot guarantee success in any examsโ€”make sure to supplement your learning!